what we did
Westminster School, one of the many exceptional independent schools we work with, needed a refresh of their various prospectuses.
- School Crest subtly redrawn after a brand audit identified a need to update it for a modern context and consistent use
- New typeface and secondary colour palette specifically chosen to evolve branding without ignoring the School's rich history
- Carefully planned and co-ordinated photographic shoots over several days, art directed by MAXX to capture unique images that showcased the life and soul of the school
- Design and print of the entire collection of the school's various prospectuses, beautifully packaged with a stunning black folder with hidden magnets
- Printed using enhanced definition technology on uncoated paper for a stunning end result
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