Smeg London

MAXX worked with Smeg to grow the brand's digital footprint through innovative online campaigns, creative direction and strategic marketing support.

“We are delighted with the site, it achieves everything we wanted it to”

 

John Davies, Head of Marketing, Smeg UK

MAXX worked with Smeg to grow the brand's digital footprint through innovative online campaigns, creative direction and strategic marketing support.

what we did

MAXX worked with Smeg to grow the brand's digital footprint through innovative online campaigns, creative direction and strategic marketing support. We also built smeglondon.com to promote Smeg's first UK based flagship retail store.

  • Analysis and growth of Smeg's digital footprint
  • Proactive insight reporting, recommendations and analysis
  • Content creation and influencer engagement
  • Email and sponsored social media campaign delivery
  • 100% growth in visits to online stockist finder
  • Contemporary website for London store, capturing brand essence
  • Subtle micro animations and motions throughout website 
  • 'Always visible' navigation bar and mega menu for ease of use
  • Social integrations, appointment and event booking functionality 
  • 67.14% landing page conversion rate generating over 6,500 contacts

like what you see?

MAXX worked with Smeg to grow the brand's digital footprint through innovative online campaigns, creative direction and strategic marketing support.
MAXX worked with Smeg to grow the brand's digital footprint through innovative online campaigns, creative direction and strategic marketing support.
MAXX worked with Smeg to grow the brand's digital footprint through innovative online campaigns, creative direction and strategic marketing support.
MAXX worked with Smeg to grow the brand's digital footprint through innovative online campaigns, creative direction and strategic marketing support.

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