MyBST
Design
Digital
Marketing
3i
“As a team, nothing seems to faze them, or is too much trouble, and they are great to work with”
Barbara Sterlina, Visual Identity Manager 3i
what we did
Multinational private equity and venture capital company 3i asked MAXX to refresh the company’s branding and visual identity.
- Built on successful existing relationship
- Retained striking logo by Wolff Olins (1983) at its core
- Produced practical brand guidelines that were both concise and engaging
- Created adverts utilising brand to full effect
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