Monkey Music
“Having a consolidated dashboard to show all the data & metrics we care about has given us a much better handle on our digital presence & how our campaigns are performing. We no longer have to spend time trawling through Google Analytics!”
Nina Davis, Monkey Music
what we did
As children’s music franchise business Monkey Music looked to move online, MAXX developed a sophisticated e-commerce website with a full booking system and CRM integration. Following website launch, MAXX continues to help Monkey Music by developing video content and optimising the website through our digital dashboard and supporting the franchise network with social and PPC support.
- Fully responsive custom-built Drupal website including a member portal
- Individual franchise landing pages
- E-commerce functionality with custom products and pricing for members
- A series of videos featured on home and class pages
- On-going optimisation informed by website user behaviour
- 11% year on year visitor growth
- 21% increase in the 'click to book' call to action use
- Segmented and private analytics on a by-franchise basis
- One-to-one and group Facebook Advertising training
- Geo-targeted PPC account development and management
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