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So, it’s safe to say that Christmas has well and truly arrived. With Christmas less than a week away, the season has officially begun for mulled wine, food shop stress, mince pies and of course, the MAXX office votes for their favourite Christmas adverts! 

Despite the recent rise in Digital Marketing there is still very much a place for more traditional forms of print advertising, as proven by Coldplay’s recent campaign to promote their new album which ultimately went straight to number one.

Over the last year MAXX has built up a strong and supportive working relationship with Metamark, the UK's leading manufacturer and supplier of self adhesive SignVinyl, Digital Media and Speciality Materials. From wall coverings to wraps for cars – if you think of an object or surface, the chances are Metamark can give you the materials to wrap your design over it!

MAXX and Marlborough College have introduced new compostable, bio-degradable wrapping for their Marlborough Together newsletter.

Sustainable mailings are no longer a 'nice to have'. It is essential for major brands to consider not only what they are mailing, but also how it is being mailed.

Corporate Social Responsibility is at the very core of MAXX. As an active member of the West Berkshire community, I am proud to work for an agency that actively supports local charities and sees great value in encouraging happiness in the workplace.

Held every four years, the Rugby World Cup is one of the largest sporting events in the world in which the top international teams compete on a global stage for the winning title. The tournament is taking place in Japan and is the ninth edition of the event. While it is an international sporting occasion, it provides the perfect opportunity for brands and companies to implement engaging marketing campaigns to boost sales and engage new audiences.

Your eyes aren’t deceiving you! ‘The official food of everything’ delivered an extra slice to London Fashion Week!

The Circle, a reality TV show that first aired in the UK in 2018, began its second series on Channel 4 this week. The show follows eight people who live in separate flats in the same apartment complex for three weeks. The twist: they don’t meet each other until the final day and they only communicate through a social media platform called The Circle.

Since the players never actually meet, they can choose to be whoever they want to be. Previous contestants have chosen to change their gender, sexuality, occupation, age – or all of the above! You can choose to be anyone.

I’m Abbie, the Northerner of the office but also the new Junior Account Executive at MAXX. After graduating from university and spending a year in the non-profit sector, I hope to bring a new perspective to this exciting and creative team!

“We want to build a partnership”, “We aim to be an extension of your business” – you’ve heard it all before, and probably think it’s clichéd. That’s unfortunately because very few organisations set out to actually achieve a true partnership… but it is possible! When using these phrases make sure you believe it and most importantly, back it up.