Graphic Design Team

You Can't Rush Creativity

This video (creator unknown!) involves using a group of children to prove how extraordinary things can be achieved with just a little more time. Having seen this video, we were prompted to write a little about how time pressure effects creativity…

When the pressure is on at work, people are productive. This common belief may be the case for some people, but for creatives, the dreaded time crunch is far from beneficial.

Seeing the results of hard work at Optrafair

 Last weekend MAXX travelled to NEC near Birmingham to attend Optrafair, the UK’s leading optical exhibition. Our Social Media Manager Ellie and Managing Director Dermot were there to support our clients Topcon and watch one of our latest projects coming to life!  

Topcon is a manufacturer of optical equipment for ophthalmology and has a strong presence at Optrafair every year. For this year’s event MAXX designed, printed and delivered a suite of marketing materials including 2 x 48 sheet billboards and an advertising campaign to promote the company and it’s stand.  

4 useful apps for business

Technology is the way forward and is also becoming an integral part of business. Of course, as time passes and technology evolves, we are becoming more and more sophisticated in the way we market ourselves: from websites, to responsive design, mobile sites and now… apps. Apps are rapidly making their way into everyday life, so why not utilize some of these fantastic apps for your business? I have compiled some of the best apps that I think might be useful.

Ink and paper magic - the joys of printed materials

There is nothing quite like the smell and touch of a newly printed brochure!

Find out more about the intricacies of print production straight from the horses mouth, and learn exactly how much printed material can be produced from just one tree. Over to Dermot:- When you first open the pages and feel the soft lamination, fragrance of ink and the weight of the paper, you know you have received something very special. This is before you are probably even aware of the design! Ink choice and paper selection is a key element of every design project.

Ladies and Gentlemen...The MAXXY Awards

  In the last few weeks we’ve seen The Oscars, Brits, Grammy’s and other lavish award ceremonies showcasing a variety of talents and skills. However one set of awards are yet to be given, five winners are yet to tearfully accept their awards and give emotional speeches… until now. It is now this writer’s honour to host MAXX’S very own awards – THE MAXXY’S! THE MAXXY’S aim to celebrate the achievements and happiness in the MAXX world at the moment, so let’s announce the winners: