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Hi! I'm Samantha, MAXX’s new Digital Communications Executive. I have a degree in Creative Art Practice and a well nurtured background in high end customer service for the luxury interior design industry. Having worked in small businesses for most of my career I know the importance of a strong brand identity and smart marketing so when an opportunity to join MAXX and further develop my knowledge became available I knew it was the position I wanted. Who doesn't want to be part of the best?

How an integrated marketing approach is best for schools

“Integrated marketing” is used to generate a unified and seamless experience for consumers to interact with schools. It combines all aspects of marketing communication such as advertising, sales promotion, direct marketing, and social media and it is one of the most important tools your school can have to grow and have its voice heard. Integrated marketing ensures your school communicates its message effectively across all marketing channels and not following this approach will result in an often inconsistent and disorganised message. 

Print work with Schools

Companies are taking a bite out of Veganuary

Individuals are starting to take more and more responsibility for their product and food consumption and are actively searching for ethical choices. With the increase of knowledge and acceptance of veganism plus an increase in the availability of products that are more environmentally friendly, brands have been forced to provide sustainable choices.  This means that Veganuary has become more accessible to the average consumer than ever before.

And the year draws to a close….

MAXX has ended the year in style, winning an award for “Brilliance in Customer Service!  We were also shortlisted for The Drum’s Marketing Agency of the Year 0-50 which is a pretty cool nomination.  

MAXX Top 3 Christmas Adverts of 2019!

So, it’s safe to say that Christmas has well and truly arrived. With Christmas less than a week away, the season has officially begun for mulled wine, food shop stress, mince pies and of course, the MAXX office votes for their favourite Christmas adverts! 

Ethical Mailing

MAXX and Marlborough College have introduced new compostable, bio-degradable wrapping for their Marlborough Together newsletter.

Sustainable mailings are no longer a 'nice to have'. It is essential for major brands to consider not only what they are mailing, but also how it is being mailed.

MAXX: An agency I’m proud to work for

Corporate Social Responsibility is at the very core of MAXX. As an active member of the West Berkshire community, I am proud to work for an agency that actively supports local charities and sees great value in encouraging happiness in the workplace.

The Rugby World Cup: A campaign that stands out from “them maul”

Held every four years, the Rugby World Cup is one of the largest sporting events in the world in which the top international teams compete on a global stage for the winning title. The tournament is taking place in Japan and is the ninth edition of the event. While it is an international sporting occasion, it provides the perfect opportunity for brands and companies to implement engaging marketing campaigns to boost sales and engage new audiences.