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Corporate identity and website design
Aim
Refresh and revitalise Chesham Building Society’s visual identity and marketing materials, whilst maintaining consistency with core brand values.
Solution
We took a step back and looked at the bigger picture, conducting marketing research to inform our design work.
Result
A fresh new logo, visual identity and coordinated mix of promotional tools, including a website, newsletter, signage, annual report and product brochures.
And the client said
MAXX has given us a new visual identity that, besides being very attractive, is built on solid foundations, informed by who we are and who our members want us to be. We are delighted with the work they have produced, and now have the insight we need to engage our audiences in the most profitable way
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